{"id":25335,"date":"2021-11-26T12:06:42","date_gmt":"2021-11-26T12:06:42","guid":{"rendered":"https:\/\/www.4addictic.com\/?p=25335"},"modified":"2021-11-26T12:10:45","modified_gmt":"2021-11-26T12:10:45","slug":"que-debe-llevar-un-buen-logotipo","status":"publish","type":"post","link":"https:\/\/pre8.4addictic.com\/4addictic\/que-debe-llevar-un-buen-logotipo\/","title":{"rendered":"\u00bfQu\u00e9 debe llevar un buen Logotipo?"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-center fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><h2>\u00bfQu\u00e9 debe llevar un buen Logotipo?<\/h2>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.56%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-center fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-separator\" style=\"align-self: flex-start;margin-right:auto;margin-top:0px;margin-bottom:30px;width:100%;max-width:70px;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"border-color:#cc0052;border-top-width:1px;\"><\/div><\/div><div class=\"fusion-text fusion-text-2\"><p>El logotipo es uno de los principales aspectos a tener en cuenta a la hora de construir una marca, ya que es el primer s\u00edmbolo que tus posibles clientes o consumidores ven y lo que relacionan con tu empresa o producto. Al ser la primera impresi\u00f3n, est\u00e1 debe de ser buena.<br \/>\nEl objetivo del logotipo es <strong>conectar a la gente con la marca<\/strong>. No existen unas reglas marcadas de c\u00f3mo se debe crear un buen logotipo. Todo depender\u00e1 de la creatividad del dise\u00f1ador y los gustos del cliente.<\/p>\n<p>Pero si hay algunos consejos o principios b\u00e1sicos para conseguir un logotipo perfecto. Te invito a visitar el blog de dise\u00f1o <a href=\"https:\/\/1stwebdesigner.com\/\" target=\"_blank\" rel=\"noopener\">1stwebdesigner<\/a> donde \u201cexpertos en la materia\u201d te dan sus consejos sobre diferentes temas de dise\u00f1o.<\/p>\n<p>Yo aqu\u00ed os dejo un resumen de uno de sus <a href=\"https:\/\/1stwebdesigner.com\/logo-design-tips\/\" target=\"_blank\" rel=\"noopener\">posts<\/a>, donde mencionan algunas reglas a tener en cuenta para conseguir el logotipo perfecto.<\/p>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-1{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.56%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center fusion-no-small-visibility\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-center fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><i class=\"fb-icon-element-1 fb-icon-element fontawesome-icon fa fa-quote-left circle-yes fusion-animated\" style=\"font-size:26.4px;line-height:50.8px;height:52.8px;width:52.8px;border-width:1px;align-self:center;\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.8\" data-animationOffset=\"100%\"><\/i><style>i.fb-icon-element.fontawesome-icon.fb-icon-element-1{ color: #9aa2ac; background-color: #ffffff; border-color: #e2e7ed;}i.fb-icon-element.fontawesome-icon.fb-icon-element-1:hover { color: #9aa2ac; background-color: #ffffff; border-color: #e2e7ed;}<\/style><div class=\"fusion-testimonials clean fusion-testimonials-1 testimonialBlog\" data-random=\"0\" data-speed=\"4000\"><style type=\"text\/css\">#fusion-testimonials-1 a{border-color:#747474;}#fusion-testimonials-1 a:hover, #fusion-testimonials-1 .activeSlide{background-color: #747474;}.fusion-testimonials.clean.fusion-testimonials-1 .author:after{border-top-color:#f6f6f6 !important;}<\/style><div class=\"reviews\"><div class=\"review no-avatar\"><blockquote class=\"testimonials-shortcode-blockquote\"><q style=\"background-color:#f6f6f6;color:#747474;\" class=\"fusion-clearfix\">\n<h3 style=\"text-align: center;\">El objetivo del logotipo es\u00a0<strong>conectar a tus clientes o consumidores con tu marca<\/strong><\/h3>\n<\/q><\/blockquote><div class=\"author\" style=\"color:#747474;\"><span class=\"company-name\"><\/span><\/div><\/div><\/div><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-2{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.28%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-3\"><p>Un logo debe:<\/p>\n<h2><strong>1. Ser f\u00e1cil de recordar y de entender<\/strong><\/h2>\n<p>Para ello es importante usar <strong>colores y formas adecuadas para que tu dise\u00f1o sea f\u00e1cil de recordar<\/strong>. Mediante los colores puedes expresar multitud de sentimientos y una buena combinaci\u00f3n de colores dar\u00e1 sentido al logotipo. Por otra parte, la forma del logotipo tambi\u00e9n es importante, ya que si es muy dif\u00edcil de dibujar costar\u00e1 recordarlo o incluso les ser\u00e1 dif\u00edcil de entender para algunas personas.<\/p>\n<\/div><div class=\"fusion-text fusion-text-4\"><h2><strong>2. Ser vers\u00e1til<\/strong><\/h2>\n<p>Vas a utilizar tu logo para <strong>todos los medios de comunicaci\u00f3n que utilices<\/strong>: p\u00e1ginas Web, tarjetas de visitas, fotograf\u00edas en alta resoluci\u00f3n o incluso puede que quieras hacer <strong>merchandising<\/strong> de tu negocio y quieras estampar tu logotipo en camisetas, bol\u00edgrafos, tazas, etc. De ah\u00ed que no deba ser algo demasiado complejo. Un buen ejemplo de versatilidad es el logotipo de Nike.<\/p>\n<\/div><div class=\"fusion-text fusion-text-5\"><h2><strong>3. Responder a las preguntas \u00bfpor qu\u00e9?, \u00bfqui\u00e9n? y \u00bfqu\u00e9?<\/strong><\/h2>\n<p>Antes de dise\u00f1ar el logotipo debes plantear y resolver tres preguntas:<\/p>\n<\/div><ul class=\"fusion-checklist fusion-checklist-1 CheckListBlog\" style=\"font-size:14px;line-height:23.8px;\"><li class=\"fusion-li-item\"><span style=\"height:23.8px;width:23.8px;margin-right:9.8px;\" class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" style=\"color:#6796bf;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\" style=\"margin-left:33.6px;\">\n<p><span style=\"font-weight: 400;\">\u00bfPor qu\u00e9 necesitas el logo?<\/span><\/p>\n<\/div><\/li><li class=\"fusion-li-item\"><span style=\"height:23.8px;width:23.8px;margin-right:9.8px;\" class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" style=\"color:#6796bf;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\" style=\"margin-left:33.6px;\">\n<p><span style=\"font-weight: 400;\">\u00bfA qui\u00e9n va dirigido? y\u00a0<\/span><\/p>\n<\/div><\/li><li class=\"fusion-li-item\"><span style=\"height:23.8px;width:23.8px;margin-right:9.8px;\" class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon fa-angle-right fas\" style=\"color:#6796bf;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\" style=\"margin-left:33.6px;\">\n<p><span style=\"font-weight: 400;\">\u00bfCu\u00e1l es su prop\u00f3sito?<\/span><\/p>\n<\/div><\/li><\/ul><div class=\"fusion-text fusion-text-6\"><p><span style=\"font-weight: 400;\">No es necesario que el propio logotipo conteste a las preguntas, por ejemplo, un logotipo de una tienda de sillas no tiene por qu\u00e9 ser una silla. Pero es muy importante que el dise\u00f1ador antes de ponerse a trabajar en ello, obtenga toda la informaci\u00f3n por parte del cliente para tenerla en cuenta a la hora de dise\u00f1ar.\u00a0<\/span><\/p>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-3{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-3 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-7\"><h2><strong>4. Amoldarse a los cambios<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Con el paso del tiempo y debido a los continuos cambios sociales que se van produciendo, las marcas van evolucionando para amoldarse y adaptarse a ellos. Este desarrollo se ve claramente reflejado en la evoluci\u00f3n de los logotipos. Aunque hay algunos que han permanecido tal y como se dise\u00f1aron hace a\u00f1os, por ejemplo el logotipo de <\/span><a href=\"http:\/\/es.wikipedia.org\/wiki\/American_Broadcasting_Company\"><span style=\"font-weight: 400;\">American Broadcasting Company (ABC)<\/span><\/a><span style=\"font-weight: 400;\">, dise\u00f1ado por <\/span><a href=\"http:\/\/es.wikipedia.org\/wiki\/Paul_Rand\"><span style=\"font-weight: 400;\">Paul Rand<\/span><\/a><span style=\"font-weight: 400;\"> en 1962, otros han ido sufriendo peque\u00f1os cambios evolucionando con el paso de los a\u00f1os, como ha sucedido con Apple. <\/span><\/p>\n<\/div><div style=\"text-align:center;\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"-webkit-border-radius:5px;-moz-border-radius:5px;border-radius:5px;\"><img decoding=\"async\" width=\"688\" image_height=\"176\" image_id=\"25336\" title=\"LOGOTIPO-APPLE-evolucion1\" src=\"https:\/\/www.4addictic.com\/wp-content\/uploads\/2021\/11\/LOGOTIPO-APPLE-evolucion1.jpg\" class=\"img-responsive wp-image-25336\" srcset=\"https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2021\/11\/LOGOTIPO-APPLE-evolucion1-200x51.jpg 200w, https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2021\/11\/LOGOTIPO-APPLE-evolucion1-400x102.jpg 400w, https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2021\/11\/LOGOTIPO-APPLE-evolucion1-600x153.jpg 600w, https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2021\/11\/LOGOTIPO-APPLE-evolucion1.jpg 688w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 688px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-8\"><h2><strong>5. Poderse mostrar en blanco y negro<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Que tu logotipo cumpla esta regla ser\u00e1 una buena se\u00f1al, ya que significa que no es nada complejo. Un buen logotipo no necesita sombras o efectos especiales. Algunos ejemplos pueden ser los logotipos de <\/span><a href=\"http:\/\/www.nike.com\/nikeos\/p\/nike\/es_ES\/\"><span style=\"font-weight: 400;\">Nike<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"http:\/\/www.cocacola.es\/\"><span style=\"font-weight: 400;\">Coca Cola<\/span><\/a><span style=\"font-weight: 400;\"> o <\/span><a href=\"http:\/\/www.lg.com\/es\/index.jsp\"><span style=\"font-weight: 400;\">LG<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-4{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-4 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-9\"><h2><strong>6. Diferenciarte de la competencia<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">La originalidad de una empresa comienza por su logotipo, de ah\u00ed que un buen logotipo sea un <\/span><b>aspecto muy importante para diferenciarse de la competencia<\/b><span style=\"font-weight: 400;\">. El logotipo de una empresa debe ser la respuesta a la pregunta: \u00bfpor qu\u00e9 yo soy mejor que el resto? Si tu logotipo destaca e impresiona ganar\u00e1s respeto y confianza hacia tu marca.<\/span><\/p>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-5{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-5 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-5{width:100% !important;order : 0;}.fusion-builder-column-5 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-5{width:100% !important;order : 0;}.fusion-builder-column-5 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-4{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-10\"><h2><strong>Conclusi\u00f3n<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Espero que estos consejos te hayan servido de ayuda para conocer la importancia que tiene un buen logotipo para una marca y las caracter\u00edsticas que debe poseer. <\/span><b>Recuerda siempre que el logotipo ser\u00e1 la se\u00f1a de identidad de tu marca<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><a href=\"\/?page_id=10887\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u00bfQuieres que te ayudemos a crear un BUEN logotipo? \u00a1Ponte en contacto con nosotros y deja tu logo en manos de nuestros dise\u00f1adores!\u00a0<\/span><\/a><\/p>\n<h2><\/h2>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-6{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-6 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-6{width:100% !important;order : 0;}.fusion-builder-column-6 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-6{width:100% !important;order : 0;}.fusion-builder-column-6 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-5{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-11\"><p><a href=\"https:\/\/www.freepik.es\/fotos\/logo\">Foto de Logo creado &#8211; www.freepik.es<\/a><\/p>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-7{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-7 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-7{width:100% !important;order : 0;}.fusion-builder-column-7 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-7{width:100% !important;order : 0;}.fusion-builder-column-7 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-6{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 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