{"id":25662,"date":"2022-01-11T11:10:45","date_gmt":"2022-01-11T11:10:45","guid":{"rendered":"https:\/\/www.4addictic.com\/?p=25662"},"modified":"2022-03-02T12:56:37","modified_gmt":"2022-03-02T11:56:37","slug":"las-ventas-online-en-navidad-han-aumentado-este-2021","status":"publish","type":"post","link":"https:\/\/pre8.4addictic.com\/4addictic\/las-ventas-online-en-navidad-han-aumentado-este-2021\/","title":{"rendered":"Las ventas online en Navidad han aumentado este 2021"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-center fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><h2><b>Las ventas online en Navidad han aumentado este 2021<\/b><\/h2>\n<\/div><div class=\"fusion-separator\" style=\"align-self: flex-start;margin-right:auto;margin-top:0px;margin-bottom:30px;width:100%;max-width:70px;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"border-color:#cc0052;border-top-width:1px;\"><\/div><\/div><div class=\"fusion-text fusion-text-2\"><p>Ya hemos dejado atr\u00e1s las navidades y ahora toca <strong>valorar c\u00f3mo ha ido la campa\u00f1a navide\u00f1a<\/strong> de este a\u00f1o. Hay que decir que la pandemia ha vuelto a complicar un poco las ventas en las tiendas f\u00edsicas debido a algunas restricciones que se han tenido que llevar a cabo para frenar la ola de contagios. El comercio online el pasado 2021 tambi\u00e9n se vio afectado por varios factores negativos como la crisis de suministros por la escasez de contenedores, lo que impidi\u00f3 el tr\u00e1nsito de productos concretos procedentes de China. O la amenaza de huelga de transportistas en d\u00edas clave de diciembre por el encarecimiento de los carburantes. Por eso no se han cumplido las previsiones de crecimiento de ventas online que hab\u00eda para Espa\u00f1a y en Europa.<\/p>\n<\/div><div class=\"fusion-text fusion-text-3\"><p><span style=\"font-weight: 400;\">A\u00fan as\u00ed, tenemos que decir que <\/span><b>la campa\u00f1a de Navidad ha tenido unos resultados muy positivos. <\/b>Y<span style=\"font-weight: 400;\">\u00a0aunque todav\u00eda no se conocen datos oficiales, existen indicadores que apuntan a que se ha producido un crecimiento respecto al a\u00f1o pasado. Tal como menciona <\/span><strong><a href=\"https:\/\/b2marketplace.com\/\">B2Marketplace<\/a><\/strong><span style=\"font-weight: 400;\"><strong>,<\/strong> una compa\u00f1\u00eda especializada en la comercializaci\u00f3n de marcas en plataformas digitales.<\/span><\/p>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.56%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center fusion-no-small-visibility\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-center fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><i class=\"fb-icon-element-1 fb-icon-element fontawesome-icon fa fa-quote-left circle-yes fusion-animated\" style=\"font-size:26.4px;line-height:50.8px;height:52.8px;width:52.8px;border-width:1px;align-self:center;\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.8\" data-animationOffset=\"100%\"><\/i><style>i.fb-icon-element.fontawesome-icon.fb-icon-element-1{ color: #9aa2ac; background-color: #ffffff; border-color: #e2e7ed;}i.fb-icon-element.fontawesome-icon.fb-icon-element-1:hover { color: #9aa2ac; background-color: #ffffff; border-color: #e2e7ed;}<\/style><div class=\"fusion-testimonials clean fusion-testimonials-1 testimonialBlog\" data-random=\"0\" data-speed=\"4000\"><style type=\"text\/css\">#fusion-testimonials-1 a{border-color:#747474;}#fusion-testimonials-1 a:hover, #fusion-testimonials-1 .activeSlide{background-color: #747474;}.fusion-testimonials.clean.fusion-testimonials-1 .author:after{border-top-color:#f6f6f6 !important;}<\/style><div class=\"reviews\"><div class=\"review no-avatar\"><blockquote class=\"testimonials-shortcode-blockquote\"><q style=\"background-color:#f6f6f6;color:#747474;\" class=\"fusion-clearfix\">\n<p><span style=\"font-weight: 400;\"><a href=\"\/?page_id=10887\" target=\"_blank\" rel=\"noopener\">4Addictic<\/a> el a\u00f1o 2021 ayudamos a m\u00e1s de 60 pymes a poder llevar su negocio al mundo online. Y t\u00fa, \u00bfa\u00fan no tienes tu propia tienda online? No esperes m\u00e1s y contacta con nosotros <\/span><\/p>\n<\/q><\/blockquote><div class=\"author\" style=\"color:#747474;\"><span class=\"company-name\"><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-text fusion-text-4\"><p><span style=\"font-weight: 400;\">Seg\u00fan B2Marketplace se ha producido<\/span><b> un aumento de las ventas online de entre el 15% y el 20% interanual<\/b><span style=\"font-weight: 400;\">. Mientras que se ha registrado <\/span><b>un aumento del 25% de usuarios que visitan los eCommerce con intenci\u00f3n de comprar. <\/b><\/p>\n<\/div><div class=\"fusion-text fusion-text-5\"><p><span style=\"font-weight: 400;\">Tambi\u00e9n es cierto que los espa\u00f1oles nos hemos vuelto m\u00e1s previsores. Gran parte de las compras que realizamos durante el Black Friday y el Cyber Monday se destinaron a regalos navide\u00f1os. Por lo que <\/span><b>noviembre alcanz\u00f3 un pico de +17% en las ventas. <\/b>Y<span style=\"font-weight: 400;\"> en enero, de nuevo el aumento alcanzar\u00e1 casi un 10% de aumento respecto al del 2021 ya que es un mes estrat\u00e9gico en Espa\u00f1a. Marcado por los regalos de Reyes y el comienzo de las rebajas.<\/span><\/p>\n<\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-1{margin-top:0px!important;margin-bottom:31px!important;}}<\/style><div class=\"fusion-title title fusion-title-1 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><h1 class=\"title-heading-left\" style=\"margin:0;\"><h2><b>Donde realizamos nuestras compras online en la campa\u00f1a de Navidad 2021<\/b><\/h2><\/h1><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-6\"><p><b>Amazon <\/b><span style=\"font-weight: 400;\">es la plataforma de comercio electr\u00f3nico que corona el mercado espa\u00f1ol, seguida de la china <\/span><b>AliExpress<\/b><span style=\"font-weight: 400;\">. Detr\u00e1s de estos dos gigantes se encuentran <\/span><b>El Corte Ingl\u00e9s, Carrefour y PC Componentes<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<\/div><div class=\"fusion-text fusion-text-7\"><p><span style=\"font-weight: 400;\">Pero lo que est\u00e1 en auge en este momento son los<\/span><b> eCommerce protagonizados por PYMES<\/b><span style=\"font-weight: 400;\">. Muchas pymes est\u00e1n creando sus propias p\u00e1ginas web para poder llevar sus productos directamente a los consumidores. Esta revoluci\u00f3n ha podido contribuir a un cambio tecnol\u00f3gico notorio en las pymes espa\u00f1olas, de las cuales el 60% no estaban digitalizadas antes de la pandemia.<\/span><\/p>\n<\/div><div class=\"fusion-text fusion-text-8\"><p><a href=\"https:\/\/www.freepik.es\/fotos\/navidad\">Foto\u00a0 &#8211; www.freepik.es<\/a><\/p>\n<\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-1{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.28%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":25665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[59,69],"tags":[],"yst_prominent_words":[173,121,1340,4067,189,895,218,127,277,122,169,1607],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",2560,1707,false],"thumbnail":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-150x150.jpg",150,150,true],"medium":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-300x200.jpg",300,200,true],"medium_large":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-768x512.jpg",696,464,true],"large":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-1024x683.jpg",696,464,true],"1536x1536":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-1536x1024.jpg",1536,1024,true],"2048x2048":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-2048x1365.jpg",2048,1365,true],"td_150x0":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",150,100,false],"td_218x150":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",218,145,false],"td_300x0":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",300,200,false],"td_324x400":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",324,216,false],"td_485x360":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",485,323,false],"td_696x0":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",696,464,false],"td_1068x0":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",1068,712,false],"td_1920x0":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",1920,1280,false],"the_grid_size1":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-500x333.jpg",500,333,true],"the_grid_size2":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-500x333.jpg",500,333,true],"the_grid_size3":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-750x500.jpg",750,500,true],"the_grid_size4":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-1000x667.jpg",1000,667,true],"the_grid_size5":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-500x333.jpg",500,333,true],"portfolio-full":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-940x400.jpg",940,400,true],"portfolio-one":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-540x272.jpg",540,272,true],"portfolio-two":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-460x295.jpg",460,295,true],"portfolio-three":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-300x214.jpg",300,214,true],"portfolio-five":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-177x142.jpg",177,142,true]},"uagb_author_info":{"display_name":"Melania Llobregat","author_link":"https:\/\/pre8.4addictic.com\/4addictic\/author\/mllobregat\/"},"uagb_comment_info":0,"uagb_excerpt":null,"blog_post_layout_featured_media_urls":{"thumbnail":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-150x150.jpg",150,150,true],"full":["https:\/\/pre8.4addictic.com\/4addictic\/wp-content\/uploads\/2022\/01\/christmas-online-shopping-female-buyer-with-laptop-prepare-to-xmas-eve-scaled.jpg",2560,1707,false]},"categories_names":{"59":{"name":"Blog","link":"https:\/\/pre8.4addictic.com\/4addictic\/category\/blog\/"},"69":{"name":"Tienda online. PrestaShop","link":"https:\/\/pre8.4addictic.com\/4addictic\/category\/blog\/tienda-online-prestashop\/"}},"tags_names":[],"comments_number":"0","_links":{"self":[{"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/posts\/25662"}],"collection":[{"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/comments?post=25662"}],"version-history":[{"count":7,"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/posts\/25662\/revisions"}],"predecessor-version":[{"id":25947,"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/posts\/25662\/revisions\/25947"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/media\/25665"}],"wp:attachment":[{"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/media?parent=25662"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/categories?post=25662"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/tags?post=25662"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/pre8.4addictic.com\/4addictic\/wp-json\/wp\/v2\/yst_prominent_words?post=25662"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}